Title | KUALITAS PELAYANAN TERHADAP KEPUASAN TERTANGGUNG PADA PT. BUMIDA 1967 |
---|---|
Author | DERY SULAIMAN |
Abstract | The quality of service in insurance business is one of important factor for growth a company. Because insurance is intangible product, customer can feel it form they servicing. PT Bumida 1967 Sharia Insurance, is one of insurance company they have a big number for new business every years. Its show a good business, but there a data shown 69% customer have choseen’t renewal and 31% customer have a loyality for renewal they policy. For the survival of their businesses by examining the extent to which the level of customer satisfaction on the functioning and role of the company , in terms of the gap between services experienced with the expected services . the method is a method of writing qualitative conducted using qualitative data obtained through research directly or main. Purpose of this study was to determine and analyze the extent to which the correspondence between the level of interest of the element - the element of customer service according to the functions and roles that have been done , and is expected to be taken into consideration for the customer in order to determine the company strategy in the future . In this case I will only discuss the indicators associated with the level of customer satisfaction on the functioning and role of the Insurance, namely reliability, responsiveness , assurance , empathy , tangible . In analyzing the data used the concept of performance- importance by using a Likert scale as a measuring tool . Results of analysis of the functions and roles that have been carried out by the company shows the range " pretty good" that stands at an average of 3.57 . whereas the expectations of the customers reaching an average of 4.16. may mean that the company is still not up to the promised service to customers Therefore, through Cartesian diagram , can be described that there are several factors that must be considered by the company and one of which is the accuracy factor notification policy matures . Tests conducted by the author is expected to provide some input for the company in question , so that a failure has happened will not happen again . Keyword: Quality of service, Customer Satisfaction |
Administrator | 03 Mar 2021
Repository Admin | 02 Mar 2021
Repository Admin | 23 Mar 2021
Asuransi Usaha Tani merupakan produk asuransi yang belum banyak dikenal di Indonesia, khususnya kalangan para petani padi. Program Asuransi Usaha Tani ini diharapkan bisa menjadi solusi bagi risiko-ri...
Repository Admin | 22 Apr 2021
Repository Admin | 02 Mar 2021
This paper was concerning with the dimension reduction over data with two multivariable sets of variables. We examined the robustness of four schemes of variable reduction with respect to the degree o...
Repository Admin | 01 Apr 2021
Current technology has experienced many developments, one of which is in transportation vehicles. that is, in land transportation, this transportation is often used by Indonesians both in cities and v...
Repository Admin | 01 Apr 2021
Administrator | 03 Mar 2021
Repository Admin | 01 Apr 2021
Asuransi kendaraan bermotor adalah produk asuransi kerugian yang mungkin timbul sehubungan dengan kepemilikan dan pemakaian kendaraan bermotor. Penelitian ini berjudul Pengaruh Pengetahuan dan Perseps...
Repository Admin | 01 Apr 2021
In the process of closing motor vehicle insurance by PT Jaya Proteksindo Insurance Brokers and Consultants there are several ways, namely directly and online. If the prospective insured wants to insur...
Repository Admin | 23 Mar 2021
Asuransi Usaha Tani merupakan produk asuransi yang belum banyak dikenal di Indonesia, khususnya kalangan para petani padi. Program Asuransi Usaha Tani ini diharapkan bisa menjadi solusi bagi risiko-ri...
Admin | 03 Aug 2021
Penelitian ini dibuat dengan judul Efisiensi Penanganan Klaim Asuransi Kendaraan Sebelum dan Sesudah Menggunakan Teknologi Informasi di PT Asuransi Umum BCA. Tujuan dari penelitian adalah untuk mengan...
Putri Melati Kresna Dewi | 22 Jun 2021
Penelitian ini bertujuan untuk mengetahui pengaruh pendapatan premi neto,
beban klaim neto, dan beban usaha terhadap laba usaha. Penelitian dilakukan
terhadap perusahaan asuransi PT. China Taiping I...
Repository Admin | 23 Mar 2021
Skripsi ini bertujuan untuk mengetahui bagaimana proses serta faktor-faktor apa sajayang digunakan oleh underwriter untuk menilai risiko dalam lini bisnis pesawat terbang, khususnya rangka pesawat dan...
Repository Admin | 23 Mar 2021
Penelitian ini bertujuan untuk mengetahui berapa besar pengaruh Pendapatan Premi dan Beban Klaim terhadap Laba Bersih secara parsial dan simultan. Penelitian ini dilakukan di PT AIA Financial pada per...
Administrator | 09 Mar 2021
Asuransi Mikro merupakan produk yang ditujukan kepada masyarakat berpenghasilan rendah khususnya pelaku UMKM sebagai mekanisme perlindungan atas risiko keuangan yang dihadapi. Pelaku UMKM rentan sekal...
Repository Admin | 25 Aug 2021
Repository Admin | 02 Mar 2021
Penyebaran virus korona memperlemah kegiatan ekonomi khususnya pada kegiatan ekonomi mikro. Pelaku ekonomi mikro yaitu sektor rumah tangga, Usaha Mikro Kecil Menengah (UMKM) dan korporat perlu meranca...
Repository Admin | 23 Mar 2021
Penelitian ini bertujuan untuk mengetahui berapa besar pengaruh cadangan premi, pendapatan premi neto, dan Hasil Investasi terhadap laba bersih. Penelitian ini dilakukan di PT AIA FINANCIAL pada perio...
Repository Admin | 01 Apr 2021
Kehidupan masyarakat saat ini tidak terlepas dari penggunaan internet. Internet cukup mempengaruhi kehidupan sehari-hari, salah satunya dalam pembelian kendaraan bermotor. Melihat dari perubahan pola...