| Title | ANALISIS TINGKAT EFEKTIVITAS RETURN ON INVESTMENT (ROI) PADA PERUSAHAAN ASURANSI JIWA NASIONAL DAN ASURANSI JIWA PATUNGAN DI INDONESIA |
|---|---|
| Author | ANDRO ALIFIAN NUGROHO |
| Date Issued | 08/25/2019 |
| Subject | TINGKAT EFEKTIVITAS, RETURN ON INVESTMENT (ROI) |
| Abstract | Tujuan dari penelitian ini adalah untuk mengetahui dan menganalisis Return on Investment (ROI) yang lebih efektif bagi para investor untuk menginvestasikan uangnya. Variabel dalam penelitian ini adalah Return on Investment (ROI) perusahaan asuransi jiwa nasional dan asuransi jiwa patungan di Indonesia Penelitian ini termasuk dalam penelitian deskriptif kuantitatif, yaitu data yang digunakan adalah data laba setelah pajak dan total aset tahun 2013-2017 yang diperoleh dari Buku Statistik Perasuransian 2017 dan mengolahnya menjadi Return on Investment (ROI) yang menjadi objek dalam penelitian ini. Berdasarkan hasil penelitian ini dapat diketahui bahwa pertumbuhan data laba setelah pajak dari 10 perusahaan asuransi jiwa konvensional diungguli oleh perusahaan asuransi jiwa patungan dan pertumbuhan total aset dari 10 perusahaan asuransi jiwa konvensional diungguli oleh perusahaan asuransi jiwa patungan. Sedangkan pertumbuhan Return on Investment (ROI) dari 10 perusahaan asuransi jiwa konvensional diungguli oleh perusahaan asuransi jiwa nasional. Penelitian ini menggunakan metode deskriptif kuantitatif dimana peneliti mendapatkan data dari buku statistik perasuransian yang telah diterbitkan oleh OJK kemudian diolah menjadi Return on Investment (ROI) kemudian dibandingkan dengan menggunakan konsep efektivitas dari kedua jenis perusahaan asuransi jiwa tersebut . Kata kunci: return on investment (ROI), laba setelah pajak, total aset |
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