Title | PENGARUH DISTRIBUSI BANCASSURANCE TERHADAP JUMLAH PEROLEHAN POLIS ASURANSI KENDARAAN BERMOTOR PADA PT ASURANSI WAHANA TATA CABANG BEKASI |
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Author | MARTIANA RAHADHI PUTRI |
Abstract | This thesis research the production of an insurance policy motor vehicles through bancassurance distribution have leverage on the number of the an insurance policy motor vehieles so research it is given the title The influence of bancassurance distribution on the number of the an insurance policy motor vehicles on PT Asuransi Wahana Tata Bekasi Branch. The kind of research in thesis this is quantitative and the goal is to described how influence bancassurance distribution on the number of the insurance policy motor vehicles. The analysis used the correlation coefficient, the coefficients determination, regression analysis and the t techniques: the result of the testing of hypotheses show that the impact of bancassurance distribution on the number of the an insurance policy motor vehicles having strong correlation strong enough is as much as 0.945. The coefficients determination shows a 33.8 % which means that if the production through bancassurance distribution inereased policy, so the an insurance policy motor vehicle is increased. Thus company expected to improve liability through the improvement of the sale of an insurance policy motor vehicle through bancassurance distribution. Keyword: Bancassurance Distribution, An insurance policy motor vehicle |
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