Title | ANALISIS PRODUK ASURANSI PENDIDIKAN BRILLIANCE HASANAH FORTUNE PLUS DENGAN BRILLIANCE HASANAH SEJAHTERA TERKAIT NILAI PROTEKSI DAN NILAI PENGEMBANGAN PADA PT SUN LIFE FINANCIAL INDONESIA |
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Author | DESTIANA DWI |
Date Issued | 06/20/2019 |
Subject | Dana Pendidikan, Nilai Pengembangan |
Abstract | Tujuan dari penelitian ini adalah untuk menganalisis produk asuransi brilliance hasanah fortune plus dan brilliance hasanah sejahtera terkait proteksi dan nilai pengembangan pada PT Sun Life Financial Indonesia. Analisis pada penelitian ini menggunakan metode kualitatif dengan pendekatan studi kasus, hasil dari analisis tersebut memunjukkan nilai pengembangan dan manfaat proteksi yang terbentuk pada produk asuransi brilliance hasanah fortune plus dan brilliance hasanah sejahtera. Uji coba produk tersebut pada penelitian ini dilakukan pada pria berusia 25 tahun dan 35 tahun dengan asumsi kontribusi asuransi yang sama yaitu sebesar Rp3.000.000 per bulan atau Rp36.000.000 per tahun. Nilai pengembangan dan manfaat proteksi yang terbentuk pada kedua produk tersebut jelas berbeda, karena terdapat perbedaan dalam biaya akuisisi dan masa perlindungan asuransi, serta manfaat tambahan yang didapat. Sesuai dengan tujuan utama dari penelitian ini, maka hasil dari penelitian ini akan menunjukan keefektifan dari produk brilliance hasanah fortune plus dan brilliance hasanah sejahtera, hasil penelitian ini tujukan untuk rekomendasi untuk memilih produk yang tepat dalam hal mempersiapkan dana pendidikan anak. Keyword : dana pendidikan, nilai pengembangan, manfaat proteksi |
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Size : | 1.81 MB | Description : | JUDUL |
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